The Arizona Department of Transportation (ADOT) is sponsoring the AZ AMBER Alert & 5-1-1 PEP/NCSA campaign.  This campaign features one :30 sec. TV spot in English and Spanish and HAS BEEN EXTENDED to now run through October 31, 2012.

The spots promote the important role the AZ AMBER Alert program plays in aiding local law enforcement in the safe recovery of an abducted child.  AZ AMBER Alert's unique partnership with ADOT to activate highway sign boards and provide the alert information via 5-1-1 is critical during an activation to spread the word to obtain the communities assistance.

TV SPOTS - 11/1/2011 through 10/31/2012 

Simply click on the spot below to download the video file.  The QuickTime H.264 is the best quality for broadcast use.  To requst a Beta SP, DVC Pro or DVD mailed to you, e-mail jlatko@azbroadcasters.org with your requested format.

PUGMIRE/QuickTime H.264 Format

PLEASE NOTE the following prior to clicking the download link:

• The English version is with closed caption and runs first, following the :30 sec bars and tone.  Following the English spot is the Spanish version.  Both are part of the same link.

• Depending on your connection speed, the download may take several minutes, as it is a large file.

• The ADOT AZ AMBER Alert 5-1-1 spots are approved for web-streaming.  Please feel free to air the spots during web broadcasts.

To opt-in to receive e-mail and text alerts during an activation, visit http://www.azamberalert.org/.

Click HERE For more information about AZ AMBER Alert and to obtain a copy of the Arizona state plan.